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Funeral Cover Provider East London

Sb Group  is a provider of Funeral cover and insurance plans in East London South africa

Life Cover Provider East London

Sb Group  is a provider of life cover and insurance plans in East London South africa


Accidental Cover Provider East London

Sb Group  is a provider of accidental cover and insurance plans in East London South africa


SB Group is a sales, marketing and distribution business providing sales and marketing services to our clients. Currently, SB Group operates a network of Hollard franchise branches which are owned and managed by SB group. We operate mainly through the branch, field and call centre channels to in both the Eastern Cape and Gauteng province. We employ over 100 people in our branch and field network across the province, providing branch servicing and field marketing. Through our skilled staff, experience, knowledge of the mass market segment and campaign management capabilities, SB Group is well positioned to execute and deliver on client’s needs. SB Group endeavours to distribute and market the quality products our clients have on offer, through our network of agents across the province. SB Group is very conscious of the economic conditions facing the country and particularly in the province. As a result we endeavour to be a socially responsible business we seeks actively tackle some of the issues facing our country and province, such as unemployment, poverty, poor education levels and inequality.


GAME We have placed in insurance agents inside the Game stores where they offer insurance for cell phones, laptops, cameras and tablets. These staff can assist with the purchase of the insurance product as well as claims.

We currently operate Hollard branches in the Eastern Cape employing mostly youth. The branches are full service branches where customers can receive selected products from the Hollard product suite. Credit has now been introduced in branches, this means our customers can also get loans from Hollard branch network.

We have recently operated a Kaizer Chiefs merchandise and insurance store in Port Elizabeth at the Pier 14 Mall. This store offered unique Kaizer Chiefs Merchandise exclusively found in the Kaizer Chiefs retail stores. In this store customers can also purchase the Kaizer Chiefs funeral plan and other insurance products available under the Kaizer Chiefs Insurance umbrella.

We currently operated 10 Kiosks inside Boxer stores in the Eastern, in these Kiosks our consultants can assist you with all your policy servicing needs. Customers can purchase, maintain and claims from our consultants in these Boxer stores.

We have supported youth employments initiatives and employed about 40 previously unemployed youth in the business, providing them with permanent employment and growth opportunities. This was largely due to the partnership with Harambee, a Youth employment accelerator program. As a business we continue to focus on the employment of the youth as we believe it is a critical step to addressing the key challenges that have already been mentioned.

We currently have a number interns in our business currently studying HR and Business Management. Some of them have already completed an obtained their qualifications. We have retained a number of them in the business post their internship as they begin their careers with us. We have been part of the rollout of Consumer Education sessions held monthly focusing on developing the financial literacy and financial education of existing customers as well as prospective customer. This is a critical step in improving the levels of financial inclusion especially in a segment of the market that has low incomes and is most vulnerable.

Why Choose Us?


We want to be the best in outsourced distribution of financial services across the Eastern Cape province. We want to deliver service of superior Quality for a sustainable future for our organization and that of our partners.


We see ourselves as an organization that makes a recognizable impact in the lives of our employees, customers and the communities we serve. We aim to achieve this vision through investing in talent, excellent customer service and partnering with the communities. We believe that, should we achieve this vision, not only will our immediate environment thrive, our organization will also be positively impacted.

Key Challenges

Hollard Easy Money
Kiazer Chiefs Financial products Life insurance east london